Printing industry looking forward
The market for print and for specific printed products has been changing dramatically. By 2020, the marketplace will have changed even more. As an industry, we cannot remain focused on “the way things have always been done.” The industry needs to rethink their businesses, and the products and services they produce. A lot of that involves rethinking the approach to buying equipment, as well as rethinking the entire company culture.
(After Frank Romano: Transforming Today’s Print Business for Tomorrow’s Marketplace—The View From 2020) If you want to read the article, please download the PDF.